Selling games (Page 2)

Academy

Dealing with online hate: A crisis management handbook for video game developers

TinyBuild's Alex Nichiporchik gives pointers to maintain positive relations between devs and their communities

Nov. 24, 2022 Alex Nichiporchik

Academy

Four lessons Apex Legends: Mobile can teach about porting AAA franchises to mobile

GameRefinery's Erno Kiiski looks into what makes Respawn's smartphone spin-off a successful handheld title

Nov. 17, 2022 Erno Kiiski

Academy

The hidden costs of indie game development

Experts explore the unforeseen financial challenges of indie dev, and how you can better plan your upcoming game development journey as a new studio

Nov. 8, 2022 Marie Dealessandri

Academy

A short guide to publishing on Amazon Appstore

Vladimir Romanov shares his experience working with Amazon AppStore and speaks about whether it's worth publishing your game on it

Nov. 3, 2022 Vladimir Romanov

Academy

Fine-tuning Tunic's marketing message

Finji CEO Bekah Saltsman identified three problems heading into the game's release and five efforts to address them

Oct. 27, 2022 Brendan Sinclair

Academy

What to consider when licensing an IP into video games

Layer’s CEO and founder, Rachit Moti, shares licensing lessons on how game developers can build successful relationships with licensors

Oct. 24, 2022 Rachit Moti

Academy

Valve's six tips on optimising your game for Steam Deck

Alden Kroll and Erik Peterson share tips for developers looking to make their titles compatible with the handheld gaming PC

Oct. 12, 2022 James Batchelor

Academy

The ultimate guide to pitching your game

Advice from all around the industry about how to pitch your game

Oct. 10, 2022 Marie Dealessandri

Academy

Don't do that: What to avoid when soft launching a game

AppQuantum's Sergey Ryabtsev and Alina Zlotnik reflect on the mistakes made on a cancelled project and share advice on soft launching in the mobile free-to-play space

Oct. 10, 2022 Sergey Ryabtsev & Alina Zlotnik

Academy

Pitching to work on a well-known IP

CEO Aj Grand-Scrutton talks through the process that gave Dlala Studios access to established characters like Mickey Mouse and Battletoads

Oct. 7, 2022 James Batchelor

Academy

A guide to localisation in live-ops games

Fundamentally Games' Heather Pan explains the steps to adapting a live-ops game for a global audience

Oct. 4, 2022 Heather Pan

Academy

The Children’s Code: What we’ve learned one year on

Wiggin's Isabel Davies and Patrick Rennie share key takeaways from the Information Commissioner's Office's engagements with games studios

Sept. 29, 2022 Isabel Davies & Patrick Rennie

Academy

Making distinctive game brands

Consultants and marketing experts suggest a process that will help ensure your new gaming IP truly stands out

Sept. 28, 2022 Joe Chetcuti

Academy

Adapting in-game advertising for a privacy-centric world

Adjust's chief product officer Katie Madding explores the best strategies in an ever-changing mobile market

Sept. 26, 2022 Katie Madding

Academy

How to break into the alternative app stores

Flexion's Andreas Mac Mahon goes step by step through the process of taking a game from Google Play and making it sing on other app stores

Sept. 13, 2022 Anders Mac Mahon

Academy

Earning wishlists on Steam: A case study

Black Tabby Games' Tony Howard-Arias explains how Slay the Princess earned 25,000 wishlists in two weeks and gives tips to other indies looking to build their audience

Aug. 30, 2022 Tony Howard-Arias

Academy

A beginner's guide to approaching influencers

Plan of Attack's Dom Lawrence shares ten tips about getting in touch with content creators and increasing your chance to get a partnership going

Aug. 15, 2022 Dom Lawrence

Academy

What should you charge for your indie game?

At Develop:Brighton, Game If You Are founder Lewis Denby discussed pricing, vetting competitors, and estimating revenue potential

Aug. 11, 2022 Danielle Partis

Academy

Navigating early access: legal and practical considerations

Lawyer Anna Poulter-Jones provides a roadmap through the various regulatory and contractual issues studios will meet when soft launching their games

Aug. 4, 2022 Anna Poulter-Jones

Academy

How viral marketing and cultural history propelled The Wagadu Chronicles

At Develop:Brighton, Twin Drums' Allan Cudicio gave an overview of his strategies to gain traction with the studio's Afro-fantasy MMORPG

July 28, 2022 Marie Dealessandri

Academy

The performance marketing approach to working with influencers

Gamesight's Nikki Demmel on how to make the most out of partnerships with content creators

July 7, 2022 Nikki Demmel

Academy

How to get your indie game noticed

PR and marketing experts offer their expertise and advice for indie developers in this GI Live Online panel

July 4, 2022 Alan Wen

Academy

Getting your game covered, as told by journalists

Games journalists assemble to give indie developers tips on how to efficiently pitch to the press

June 29, 2022 Marie Dealessandri

Academy

Everything you need before you even think of pitching to a publisher

GYLD's co-founders break down all the information and materials that publishers request when assessing your game

June 27, 2022 Fabian Malabello & Lex Suurland

Academy

From finding investors to pitching publishers: The funding journey explained

Our panel of experts lays out everything you need to know about securing funding in the games industry right now

June 24, 2022 Alex Calvin